At the end of January, Instagram announced an update of their Graph API, which allows businesses to schedule photo posts via third-party scheduling tools.
This makes it is easier for businesses and agencies to tap into the massive potential of Instagram. Instagram has been on the rise for a while and, in just two years, has doubled their user base to 700 million.
Instagram is a visual platform, and it’s a great option for businesses who have a lot of products, events, or visual elements they can share.
Here are some useful stats about Instagram:
- 31% of adults on Instagram make over $75,000 per year
- Users share around 95 million photos and videos per day
- 80% of users follow a business on Instagram.
We are happy to announce that 5 Fold will be integrating more Instagram into our client’s campaigns. To learn more about Instagram marketing, contact us!